"Technology Changes the Future" 2018 China Underwear Summit
2018-04-24 14:09:00   Sources:   Comments:0 Click:

On the afternoon of April 19th, the 2018 China Underwear Summit--Science Forum was held in Hall 9 of Shenzhen Convention and Exhibition Center. The theme of the summit was “Technology Changes the Future”, and invited heavyweight guests from all walks of life to focus on the new consumption concept and the new retail era. In the new ecosystem, the future of Chinese underwear companies, in the face of artificial intelligence, mobile Internet, big data, and even the intrusion of quantum technology, brings new reflections on the industry's reshaping opportunities and risks.


Since its inception in 2013, China Underwear Summit has been successfully held for five sessions. The Summit is dedicated to creating an in-depth sharing and exchange platform for underwear people and a smart platform for high-quality ideological products. This China Underwear Summit is guided by the Consumer Goods Industry Division of the Ministry of Industry and Information Technology, sponsored by Shenzhen International Trade Promotion Committee and Shenzhen Guangming New District Management Committee, supported by China Knitting Industry Association and China National Commercial Information Center, organized by Shenzhen Guangming New District Economic Service Bureau, Guangdong Textile Association, Shenzhen Underwear Association, specially sponsored by Shenzhen Jiuqian Holding Group. 

Gao Yanmin, Director of Consumer Goods Industry Division of the Ministry of Industry and Information Technology

At the forum, Gao Yanmin, the Director of the Consumer Goods Industry Division of the Ministry of Industry and Information Technology, delivered a speech. He said the technology is a weapon of the country. Technology and innovation are permeating every chain of the textile underwear industry. In the future development of the underwear industry, it is necessary to vigorously cultivate independent brands, give play to the leading role of innovation in the underwear industry, guide enterprises to adapt to the trend of consumption upgrading, strengthen scientific and technological creative design, carry out personalized customization and flexible production, and enhance ability of brand products to guide consumers and implement the needs of consumers into all aspects of the enterprises. The Consumer Goods Industry Division of the Ministry of Industry and Information Technology will also actively promote the combination of the underwear industry and the Internet, promote the creative design and personalized customization of the industry, improve the network, digital and intelligent manufacturing capabilities of the underwear industry, promote consumption upgrades, and achieve high-quality development of the underwear industry.

Guo Jingwei, Deputy Director of China Council for the Promotion of International Trade - Shenzhen Branch

Guo Jingwei, Deputy Director of China Council for the Promotion of International Trade - Shenzhen Branch delivered a speech. He said the Shenzhen Trade Promotion Committee will, as always, fully support the development of the underwear industry. And it is willing to become a bridge to promote exchanges and cooperation in the industry and make unremitting efforts for the development of enterprises and industries. At present, the world economic and trade pattern is entering a period of deep adjustment and accelerated change, economic globalization and trade liberalization are still the development trend. Looking forward to the next decade, China's underwear industry will certainly create a more brilliant future if it can seize new opportunities and adapt to economic globalization and the development trend, participate in international competition, adhere to the path of quality leadership and transformation and upgrading.

Wang Yao, Vice President of China General Chamber of Commerce and Director of China National Commercial Information Center

Wang Yao, vice president of the China General Chamber of Commerce and director of China National Commercial Information Center, released the "2018 China Intimate Apparel Consumption Trend Report". The report analyzed the industry data from 2008 to 2017 and comprehensively reviewed the current status of China's apparel and underwear industry, the trend of the industry smile curve and its incentives, and the report gives the new trends, development direction and future trends of the underwear market in China's underwear market in 2018.

Professor Wu Huawen, Winner of the China Industry-University-Research Institute Collaboration Association Innovation Conference and Quantum Science Award

At the conference, Professor Wu Huawen, the winner of the China Industry-University-Research Institute Collaboration Association Innovation Conference and Quantum Science Award, gave a detailed account of the origin of quantum, the technical principles of quantum technology, and the future functions and trends of quantum in the field of medical health.

Wu Juan, South China Planning Supervisor of Byte Dance Commercialization

Wu Juan, South China Planning Supervisor of Byte Dance Commercialization, reported on consumer labeling and crowd data analysis insights from a digital media perspective. And read the women' fashion report from the multi-dimensional number of fashion label, crowd behavior, reading habits, underwear information, reading contact analysis. Through the analysis of the number of readings, the underwear brand Top10, the underwear color ranking, the underwear style ranking, and the fashion icon consumer image and other factors are also announced.

Yu Guan, CEO of Hangzhou YiChao Network Technology Co., Ltd 

Yu Guan, the retail model innovation and operational expert and CEO of Hangzhou YiChao Network Technology Co., Ltd, on the theme of “ The Road to Success in Innovative Retailing in Underwear Industry”, advocates the warmth of retailing, and the core logic and judgment behind the industry map and giants in the new retail era, the core elements of the intelligent business era, the change of the underwear industry, and the core model of the business model upgrade of the underwear industry: the core business logic and core business models of S2B2C, S2B2C have been deeply analyzed.

Gao Xiangdong, Founder of BodyPlus Technology (Beijing) Co.,Ltd

According to Gartner's forecast, the global turnover of smart apparel will reach 4.97 billion US dollars in 2020, which will become the fastest growing wearable device in the future. Gao Xiangdong, founder of BodyPlus Technology (Beijing) Co., Ltd, interprets the relationship between smart technology and the future in terms of market trends, application worlds, core strengths, success stories and market opportunities.


Internet, artificial intelligence, big data, and cloud computing are invading the virtual reality of the world. They are gradually approaching the world's great changes. In the future society, there will be unlimited space for change, and the driving force for "change" is technology. This forum, from the distant quantum technology, the smart wear that has come in the future, to the new retail era underwear industry operation methodology, is changing from a far-reaching level to a multi-level technology to change the future of the industry, and deep exploration leads to industry thinking to help transform and upgrade the underwear industry.

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